The Garden Media Group has released its predictions for next year.
It’s annual Garden Trends Report outlines what consumers want when they head out to their gardens. It’s a quick read, and something any green industry professional can find useful when planning for the next 12 months.
- Folks in urban settings are looking to garden in new places — balconies, tree lawns and vacant lots.
- Local is tantamount. Farmer’s markets, community supported agriculture and buying from the business down the street continue to grow in popularity.
- Anything, plants or technology, that can save water is a hit. Not only are people more conscious of their water use, but they are increasingly limited by their local governments on how much they can legally use.
- People want their service providers and the brands they buy to support good causes.
There’s plenty more in the full report, which you can download here.
As you continue your plannig for 2012, keep these in mind and think about what your customers want from you.