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Five fortunes

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Often, landscape contractors hesitate to dole out big salaries or bonuses. But if you have the right incentive plans in place, that’s a big mistake.

Seth Godin puts it this way:

The thing is, if they make a fortune, you make five fortunes. Don’t worry about it. Go ahead and give people the opportunity to have their risk pay off. More than ever, people are motivated by the opportunities that come with scale.

If you have the right formula in place, the right incentive structure, you just have to let your employees go. Let the salesmen sell. Let the technicians spray. Let the managers manage.

If they do, then you get more revenue, more production and happier customers. That’s worth the money.


January 24th, 2012 at 5:00 am

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