I spend most of last week in Colorado visiting with the ALCC and attending the OPEI annual meeting. I learned a lot from both groups, but on my return, I found this post from an Ohio ex-pat that I found very useful considering that much of the state is on fire.

From the Oregon State Library, a 1946 U.S. Forest Service guide on what to do do when you’re lost in the woods (emphasis mine):

1. Stop, sit down and try to figure out where you are. Use your head, not your legs.
2. If caught by night, fog or a storm, stop at once and make camp in a sheltered spot. Build a fire in a safe place. Gather plenty of dry fuel.
3. Don’t wander about. Travel only down hill.
4. If injured, choose a clear spot on a promontory and make a signal smoke.
5. Don’t yell, don’t run, don’t worry, and above all, don’t quit.

And, if you don’t often find yourself in the woods, I think the same advice applies pretty well to your business, too.