I met Barret Ersek at PLANET’s Lawn Care Summit late last year in Atlanta, where we watched his Eagles win and my Cavs get hammered by the LeBron James-led Miami Heat. Good times.

Anyway: Barret has started and grown two multi-million dollar lawn care companies on the East Coast. After selling his second company, he started Holganix, a supplier of organic soil amendment. Now, he’s made available some of his insight for LCOs still on the front lines.

You can listen to him read his 9.5 secrets of growing a lawn care company here.

Let me know what you think.