Archive for the ‘advertising’ tag

Thanks to the folks at Los Angeles Transit, I now know what to do with all these leftover political billboards.
Imagine sitting in traffic during your daily commute and instead of seeing the clutter of countless billboard advertisements you see gardens floating in the sky. That’s the kind of green experience Los Angeles-based artist Stephen Glassman wants us to have as we travel through our urban landscape. His Urban Air project hopes to transform the steel and wood frames that hold billboard advertising into suspended bamboo gardens.
Glassman’s been creating large-scale bamboo installations across Los Angeles since the aftermath of the 1992 Los Angeles Riots. He came up with Urban Air because—like many of us who live in congested cities—he saw a need for more fresh, green space, and a greater connection to humanity. The idea won the 2011 London International Creativity Award and proved so inspiring that Summit Media, a billboard company based in Los Angeles actually offered to donate billboards along major streets and freeways.
You can learn more about the project here. What a great ad this would make for a local landscaper, nursery or garden center. Vote landscaping in 2012!
Weekly round-up
The L&L offices are closed tomorrow, so you get your weekend roundup a day early. Enjoy!
- A great read for your customers on how to get birds interested in their landscape.
- What to plant by a pool. (Via @landscapingnews)
- How to advertise well to people with ever-shorter attention spans. Wait, what were we talking about?
- 3 steps to create a beautiful xeriscape.
- Blue trees coming to Seattle.
- Above: Casey Trees created an easy-to-use map of all the cherry trees in Washington.
Weekly round-up
Here’s the latest cool stuff we found online this week. Enjoy, and have a great weekend!
- A good national round-up of water headlines from @EwingIrrigation
- The difference between PR and advertising.
- The secret formula for great customer service.
- Jeff Korhan on personal vs. business social media accounts.
- Design inspiration from Burle Marx.
- Richard Restuccia will speak on how to green your grounds program next week.
- Stewcare has a pretty robust YouTube channel.
- Above: How Bill Murray, tuxedos and a network of chubby rodents made Groundhog Day a national holiday.
