Great post this week from Jim McCutcheon at his blog:

I am not running a company; I am building a business.

How many business owners can truthfully say this?  I am proud to say I can.  It has not always been this way but it has always been a goal. The moves I have made over the years have gotten me to this point.  This is a critical step in building an enduring enterprise.

I believe that business owners must have a personal vision and a vision for their business.  And it goes without saying that they must be aligned.

The personal vision starts with deciding what kind of company you want to build.  In my mind there are two kinds: the lifestyle business and the enduring enterprise.

Click here to read up on both kinds, and why you can only have one.