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Archive for the ‘design/build’ tag

From biggest to best

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In the early days, Bob Pedatella wanted his company, Kodiak Landscape Design in Haskell, N.J., to be one of the biggest on the block.

But working to get his hardscape company through the recession and fighting for every scrap of market share he can get has changed that outlook.

Before, I used to be proud of how big we were and how many trucks we had,” he says. “Now, I’m proud to be in business. I don’t need 100 trucks to make money. And I’d rather have 50 quality accounts than 100 that don’t pay me on time.”

You can read more from Pedatella and how he’s focused Kodiak on quality, not quantity, in our September issue.

Written by CBOWEN@GIE.NET

August 1st, 2013 at 8:09 pm

Weekly round-up

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Here’s our digest of cool stuff that will make you smarter. Enjoy your reading, and we’ll see you Monday.

Written by CBOWEN@GIE.NET

September 21st, 2012 at 12:37 pm

Customer appreciation

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Phew, two weeks later and I’m almost caught up from a two-day stay in Spain. The Manitou Group (they own the brands Gehl and Mustang) flew customers, dealers and select media (of course L&L was there) to Spain to give an update on what was going on with the company. You can read more about it here.

But the trip got me thinking. I’m sure the company spent a lot of money on this event. Sure, it’s a way to promote some of the things they’re doing, but it also showed the customers they appreciate their business. While most contractors can’t afford to fly customers on a vacation getaway, there are little things you can do. Gift cards, discounts and even a free mow or application are great ways to show customer appreciation. And if you can afford flying customers to a exotic location, go for it (and invite the media…actually just invite us.)

Written by bhorn@gie.net

June 13th, 2012 at 10:15 am